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Tag Archives: self-marketing


speculative approach

Sometimes you have no option in your job search than to approach an employer directly, without an introduction, using a speculative approach. Sometimes you will know that what you offer is exactly right for a particular company and, try as Read more…


commercial worth

Knowing what you are worth is crucial for effective career management In his book Ten Commandments for Business Failure, Donald R Keough, a former Coca Cola executive recounts a conversation between Robert Woodruff, the man who built the global Coca Read more…


CV

If you are like most people you will almost certainly have paid no attention to your CV since the last time you applied for a job. And like most people,when you do update your CV you will probably be tempted Read more…


networking

There is little doubt that networking is the most effective method for securing a new position.  But many people shy away from it; after all it doesn’t appear to be the most comfortable of activities. Nevertheless, estimates amongst career professionals Read more…


job hunting

There are two essential things to get right in your job search. You need to find the right jobs to apply to and you need to sell yourself strongly. It sounds obvious doesn’t it? But it’s astonishing how many people Read more…


Linked In

You don’t have to use Linked In to advance your career, but it certainly helps. It helps even more if you can be clear about what specifically you want to use Linked In for, and what benefit it will be Read more…